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The James Allen family

Let's work to create a bright,
sparkle-filled future together.

join our creator community

Two cushion-cut diamonds, one bigger than the other, sparkling on a white surface.


Looking to monetize your website,
blog or YouTube videos?
Join our affiliate program and get up
to 5% commission of sales!
who should apply?
  1. You're able to create high-quality content
    to meet our brand requirements.
  2. You have a live domain.
apply now
A woman in the background holding her phone up in front of her face as she takes a picture. Her diamond engagement ring is on display.

content creators

Constantly in search of the perfect ring selfie?
Help us showcase our products
through stunning imagery and video
to promote the James Allen brand.
apply now
A happy couple sharing an embrace while the woman’s hands rest on her partner’s shoulder, showing off her diamond engagement ring.


If you are an influencer with a
community of individuals that trust your
opinion, we want you!
who should apply?
You have a minimum of 3% engagement rate
and at least 3,000 followers.
apply now

join our exclusive reward programs


refer a friend

Spread the love and you'll both get
rewarded. Refer a friend and they'll get
$150 off their first purchase. Plus you'll
get $150 off next purchase or a
$50 Amazon gift card.
refer a friend
Engagement Moments

engagement moments

Share your proposal moment with us
for a chance to be featured on our
website and social media channels.
share your moment
Loyalty Program

loyalty program

Earn points every time you purchase
sparkle from James Allen.

Coming soon!
join the waiting list
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