Round diamonds are, by far, the most popular and sought-after diamond shape on the market today. Their timeless beauty and universal appeal make them the best option for many consumers looking to purchase an engagement ring. The first thing to consider when looking at a diamond image is the overall appearance. In many diamonds, you will see eight arrows branching from the center. Diamonds in the Ideal or True Hearts cut grades are the top diamond cuts offered on James Allen Jewelers. They have the properties required to offer the best light return, fire and brilliance, and are our customer's first choice in diamonds.
Round diamonds are cut to hide color and conceal many inclusions, so they are also the shape that many consumers purchase in the SI clarity and I-J color ranges. This works well for people on a budget, as they can get larger carat weight diamonds without sacrificing appearance, and are the most prevalent choice for engagement rings.
Square-cut or Asscher-cut, diamonds are a popular diamond shape that are characterized by a step cut. This cut results in less light return when compared to their more brilliant alternatives, but offers a more vintage appeal. Square-cut diamonds feature cropped corners, which give it a unique, almost octagonal shape. Square-cut diamonds became very popular during the 1920s and as a result, are a desirable diamond cut for a vintage looking engagement ring.